AllSaints Fights Modern Day Slavery, One T-Shirt at a Time

- By Val Bitici -

 


 

Since British fashion line AllSaints opened its first U.S. outpost in 2009, well-dressed megastars such as Dakota Fanning, Jessica Alba, and Fergie have been spotted wearing the label’s iconic rocker-chic leather jackets and edgy cocktail dresses. Today, AllSaints continues to gain clout among American shoppers. The brand just opened a new store in San Francisco’s trendy shopping district, Union Square, just last weekend, and plans to further its U.S. expansion in the coming months.

But while AllSaints leaves footprints across the world, it is also turning its attention to more charitable affairs. The global retailer has formally announced a partnership with Not For Sale, a not-for-profit that helps fight human trafficking across the world. As part of this collaboration, AllSaints has created a collection of vintage-inspired t-shirts for both men and women.The line officially launched on October 21, in conjunction with the Global Forum on Human Trafficking in California.  Proceeds from the sales of the tees will be donated directly to Not For Sale.

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Val Bitici is a writer, born and raised in manhattan. Since 2008, she has worked as part of Vanity Fair’s editorial team, sometimes contributing to vf.com. Val spends her free time blogging (miscv.tumblr.com), traveling, trying new restaurants, cooking, skiing, and dreaming about one day becoming an art collector. 

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