Lines We Love: Gianvito Rossi

- By Nausheen Shah -

Shoes, shoes, shoes… what little girls’ dreams are made of.  We covet them, make special closets for them, cut them out of magazines and slip them under our pillows in hopes of the shoe fairy leaving us a little surprise for when we awake. Or maybe that’s just me.
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Either way, us girls, we love our shoes and more over, we love our shoe designers. Well, allow me to add another favorite to your list if you haven’t done so already. Presenting Gianvito Rossi – a shoe designer that was bred into the business and knows the art of shoemaking like no other.  In fact, this Italian pomodoro doesn’t fall too far from the tree considering his father is already a self-made shoe god.  You might have heard of him.  Does Sergio Rossi ring a bell?
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Gianvito Rossi (shown above) launched his first collection back in September of 2006 after gaining his expertise working alongside his father for 20 years. The brand’s rise has been based on a combination of its pure forms of design, far from excess and exaggeration and true to the never-shouted elegance, as well as the solid Italian manufacturing tradition. He has also grabbed the attention of many fashion editors for his ongoing collaborations with recent CFDA/Vogue Fashion Fund winner Joseph Altuzarra.
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However, what really differentiates Gianvito Rossi in today’s world of shoe designers, where it is all about the pomp and circumstance and/or the height of the heel, is that he considers his shoes more as a frame than as a piece of art. He finds that the masterpiece is actually the woman herself and what he is making is really just an accessory.
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Every pair of Rossi’s shoes accentuates a woman’s silhouette in a harmonious combination of proportion and graceful lines.  Whether it’s the ankle cuff, pointed-toe pumps, or a stiletto embellished with a slick bow or a darling pom pon, his sleek designs serve as silent killers.  Traditionally, Gianvito Rossi’s collections are a balanced blend of fine materials with sculpted surfaces, containing fur inserts, a combination of matte and shiny effects, and are often presented in the form of 11cm heels, which is the purest expression of his style.
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A few of the shoes from Gianvito Rossi's Spring/Summer 2012 collection

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His latest collection gravitates to all sides of the female form with some styles alluring in vivid shades of blush and jade while others lend a hand to the sophisticated woman with gold and gleaming accents. But, one style that keeps Rossi’s customer coming back for more are his signature d’Orsay stilettos, which stun every season in multicolored patent leathers and are essential for every woman’s wardrobe.
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Three words Gianvito Rossi frequently uses to describe his brand are femininity, modernity, and elegance.  I truly believe he only needs one word, exactly the essence of what you encapsulate once you slip on a pair of his luxurious heels: Lady.
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Nausheen Shah is a New York based fashion designer turned stylist/creative consultant who has worked for the likes of Catherine Malandrino and Zac Posen.  In her travels, Nausheen’s love of language, cuisine, art and interior design flourished, informing her unique, distinctive, and global style.  She also runs her own ‘fashion as a lifestyle’ blog – A Shah’s Life and can be followed on Facebook @nausheenshahstylist and Twitter @nausheenshah
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