For his first seasonal foray as head of design at Pringle of Scotland, Massimo Nicosia played up to the British stalwart’s heritage. A calculated curation of everyday items ensued, feeling essential and the perfect grounding for a spring/summer 2014 capsule wardrobe.
Of course knitwear was crucial, this time waffle knits with perforated inserts in contrasting colour-ways made typical shapes feel fresh and contemporary. The brand’s signature Argyle decorated boxy twinsets in blue monochrome and crept on to matching sweaters and knee-length skirts through the texture of degradé beading.
Having conducted stints at Nicole Farhi, knitwear is nothing new to Nicosia – a medium in fact he ‘obsesses over’. The mission of s/s 14 it seems was not only to produce a wearable collection appealing to both fans and editors, but also to move the brand forward and cement a new beginning for Pringle. This was evident in the clever use of texture over print, soft almost sixties-like tailoring and the introduction of a few luxe sportswear pieces. A highlight indeed being a block-white trench with a beautifully cut, layered back panel, curved with the wearer’s body and featuring a wide red belt.
Soft knits also created simple t-shirt dresses in the core white and hot orange palette, while mesh and innovative coatings were used on sleeves and inserts to further push a focus on leisure. This relaxed tone however was intelligently paired with jacquard pleated trousers, appealing to the brand’s core client base – a women occupied by fashion yet requiring a certain sense of craftsmanship and sophistication.